Matrox DSX-based Newauto Products Used For Chinese Information Display Systems at 2008 Beijing Olympic Games
Montreal, Canada – September 3, 2008 – Matrox® Video Products Group today announced that Newauto Video Technology has adopted the Matrox X.mio card, part of the Matrox DSX family of developer products, as the hardware engine for its Mariana 5D online graphics product series. Already deployed by broadcasters throughout China including China Central Television, Beijing Television, Tianjin Television, Hunan Television, and Xiamen Television, Mariana 5D is used to create and playback realtime high-quality 3D graphics for HD and SD programming. The Mariana products and technologies were used at the Beijing Olympic Games to provide Chinese information display systems.
This was the first time in the hundred-year history of the Olympic Games where on-the-spot match results and information were simultaneously displayed in English and the language of the host country. Newauto systems provided services for 32 disciplines of the Olympic Games and will provide services for 11 disciplines of the upcoming Paralympic Games. Newauto's extensive experience with the broadcast of athletic competition and a strong background of in-house research and development earned the company this opportunity of historical caliber.
"The Matrox X.mio card plays a key role in the Mariana system, providing efficient high-quality video and audio input and output for SD and especially HD standards. Its onboard realtime multi-channel HD DVE capability proves to be a feature essential to our customers," said Liu Baodong, Newauto CEO. "The long-term relationship between Newauto and the Matrox OEM team allows us to build our leading-edge broadcast video products thanks to their excellent support and powerful hardware and software development tools."
At IBC 2008, the Matrox DSX product line will be demonstrated on stand 7.B29.
About Mariana 5D
The Mariana 5D Graphics Branding System provides a seamless combination of video, titling, and 3D graphics in real time. Virtual studio, sports, and geographical applications are supported on the same platform.
About Matrox DSX Developer Products
The Matrox DSX product line combines a full range of professional audio and video hardware components with comprehensive Windows XP- and Linux-based Software Development Kits (SDK) that enable OEMs and developers to create a wide variety of cost-effective products and applications including ingest/playout servers, broadcast graphics systems, NLE systems, automation and master control units, multi-layer compositors, and medical media servers. The open-architecture Matrox DSX developer products leverage scalable CPU and GPU power in conjunction with high performance hardware to lead the industry in I/O density, native codec support, file format versatility, and on-board processing capability.
Key features of the Matrox DSX platforms:
- Modular architecture gives developers the flexibility to meet technical and price targets
- Multi-channel HD and SD video/audio I/O support from a single card including 3 Gb/s for 1080p
- Extensive native codec support in HD and SD including DV, D10 for IMX, HDV, DVCPRO HD, MPEG-2 4:2:2, MPEG-2 4:2:2:4 YUVA, MPEG HD for XDCAM HD, MPEG HD422 for XDCAM HD422, AVC-Intra for P2, and H.264
- Cross platform file format support - MXF, MOV, AVI, MPG, etc.
- Playback of Apple ProRes files by the Matrox DSX hardware through QuickTime
- Multi-layer on-board HD scaler/compositor
- Professional realtime effects including sub-pixel 2D/3D DVE, color correction, chroma/luma keying, graphics overlay, smooth speed changes, etc.
- Application development support by a team of dedicated, experienced engineers
Established in 1990, Newauto Silicon Valley Video Technology Co. Ltd., is an award-winning enterprise of Zhongguancun Science Park in Beijing. As Newauto specializes in the development and manufacturing of high-tech video products, it has obtained many state patents as well as various state honors. Newauto products are not only being applied in CCTV, Province/City/District TV stations, and other domestic professional networks but also exported to the United States, Japan, Hong Kong, Nepal, and other countries. Newauto products were instrumental in the broadcasts of the ceremony for the return of Hong Kong to China, the ceremony for the return of Macau to China, the Olympics, the Asian Games, APEC, the World Cup of Soccer, and many other high-profile events.
As the Beijing 2008 Olympic Games Electronic Chinese Language Translation Services Supplier, according to the requests of International Olympic Committee (IOC) and Beijing Organizing Committee For The Games Of The XXIX Olympiad (BOCOG), Newauto developed the On-Venue Chinese Information Display system (CDS), which utilizes Mariana technology and products. For more information visit www.newautovideo.com.
Matrox Video Products Group is a technology and market leader in the field of HD and SD digital video hardware and software for realtime editing, DVD authoring, capture/playout servers, clip/still stores, and CGs. Matrox's Emmy award-winning technology powers a full range of content creation and delivery platforms used by broadcasters, post-production facilities, project studios, corporate communicators, and videographers worldwide. Founded in 1976, Matrox is a privately held company headquartered in Montreal, Canada. For more information visit www.matrox.com/video.
Matrox is a registered trademark and Matrox DSX is a trademark of Matrox Electronic Systems Ltd. All other trademarks are the property of their respective owners and are hereby acknowledged.